Hoy conocemos a John Victoria, programador en Nousmedis y una de las nuevas incorporaciones al equipo de desarrollo. Con una mente curiosa y un espíritu tranquilo, John combina la precisión técnica con una mirada analítica y creativa. Desde su llegada, ha aportado frescura, ganas de aprender y una gran disposición para colaborar. En esta entrevista John Victoria nos cuenta cómo es su día a día, qué le inspira y cómo ve el futuro de la automatización de catálogos.
Do you have a morning routine or habit that prepares you for the workday?
I like to start my day by reading the news while I have breakfast, so I can catch up on what’s happening in the world before heading to work. Then, when I leave the house, I put on my headphones and listen to music on public transport. It’s my way of switching off and getting into focus mode. Plus, it helps me block out background noise and start the day in a good mood.
What is your role at Nousmedis?
Soy programador, y mi trabajo consiste principalmente en desarrollar herramientas que ayuden a automatizar tareas y a mejorar la eficiencia de los procesos de publicación de catálogos.
What three professional skills or qualities do you think are most valued at Nousmedis?
I would say communication, teamwork, and the ability to optimize processes. We don’t work in isolation here; all projects are built collaboratively by various professionals, and that makes communication key.
What is your “superpower” at work?
I don’t know if I’d call it a superpower, but I always try to be available to help my colleagues. I always try to be there when someone needs a hand, whether it’s to solve a technical problem or simply to share ideas. Sometimes a second opinion or a quick chat can unlock something that seemed complicated. And, in the end, that kind of collaboration makes teamwork much smoother.
What is one of the projects you have enjoyed the most in the company and why?
The first project I developed at Nousmedis was a
What do you think the future of catalog automation will look like?
Creo que será cada vez más inteligente y conectada. La inteligencia artificial jugará un papel clave, permitiendo generar catálogos casi de forma autónoma y dejando más espacio para la creatividad y la estrategia humana.
Can you share a recent personal or professional achievement that you are proud of?
I’ve started playing the piano, something I’ve wanted to do for a while. It’s a challenge, but also a way to disconnect and keep learning outside of work. It’s interesting how learning an instrument has parallels with programming: it requires consistency, practice, and, above all, enjoying the process.
Tell us a favorite anecdote or moment from Nousmedis.
The first time I visited the offices was a special moment. I met Tomás and Javier, and Tomás gave me a quick tour of the CeGe facilities. I had no idea of the scale of all the work that goes into the printing and automation projects. Seeing the process firsthand helped me better understand how my work fits within the group’s entire ecosystem. It was a motivating experience because you realize that what you do is part of something much bigger.
If you could swap roles with someone on the team for a day, who would you choose?
Probably with Elena or Alba. I’ve always been drawn to the marketing and communications field, and I’d like to better understand how they handle strategy, content, and partner relations. I think there are many points of connection between the technical and the creative, and I find that balance interesting.
If you could acquire a new professional skill right now, what would it be?
I need to be more methodical. Sometimes I get carried away by creativity, and I’d like to improve my planning.
Cuando no está trabajando, podemos encontrar a John Victoria en…
Reading, studying, or practicing with an instrument. I like learning new things, even outside of work.
What is the best advice you have ever been given and who gave it to you?
“Know thyself.” I read it years ago, and it has stayed with me ever since. It made me reflect on my own motivations, on what drives me and what I want to contribute.
Recommend a book, podcast, series or film that has recently obsessed you.
1984, de George Orwell. Es una novela distópica escrita en 1949, pero sigue siendo increíblemente actual. Habla sobre el control, la información y cómo la sociedad puede perder su libertad sin darse cuenta.
Which catalog would you like to automate?
I’d like to automate a luxury clothing brand. They have a very refined aesthetic and an extremely high level of detail, and it would be quite a challenge to maintain that visual quality and brand consistency through automated processes.
Do you think that the days of printed publications are numbered?
Not entirely. At a market level, they’re probably undergoing an inevitable transformation toward digital, but I think printed publications still retain a symbolic and emotional value that makes them unique. There’s something about the feel of the paper, the physical design, that continues to convey prestige and care. Perhaps their role will change, but they won’t disappear completely.
Thank you, John Victoria, for sharing a little more about yourself and for your daily enthusiasm on the Nousmedis team! If you’d like to get to know the other team members besides John, don’t miss the rest of the interviews on our blog.